You’ve probably seen all of the content marketing ‘2018 trends’ posts that were flying around before Christmas 2017. I’ve read most of them, and I have to say I think they’re mostly […]
I spent two days at BrightonSEO this year. It was a blast, as always, and a great help in understanding how copywriting needs to shift with the demand of […]
‘So does this mean the end of the list article?’ That’s what a fellow content marketer asked after Facebook announced that it’s fighting back against bogus headlines with its new anti-clickbait algorithm. […]
As part of my role with the Content Marketing Association I organise and host the monthly Digital Breakfasts. It’s one of the highlights of my month, as I get to […]
The shift towards a more ‘visual web’ can no longer be dismissed as a mere trend. Look around and the signs are clear – publishers, brands and organisations need to […]
Since I last outlined my information workflow back in January 2010 things hadn’t changed much during the past 12 months. But with the launch of Instapaper 3.0 I’ve finally been […]
Yesterday Amazon announced its latest quarterly financial results. One of the highlights was the news that ebooks for the Kindle are now outselling paperback books. Since the beginning of the […]
Tomorrow I’m delivering a keynote speech to Origin Publishing and BBC Magazines Bristol. I’ll be talking about crafting content in a multi-media world, and two of my key themes will […]
Everyone’s talking about Flipboard, the magazine/social media hybrid for the iPad. It looks like this really could point the way forward for consumption of social media, and also be the […]